Claire Hunsaker
Claire helps technology startups increase marketing performance and develop strategic messaging. She is an expert in product marketing and PR with previous experience at Samasource and LiveOps.
Skills
Content from the Library
Personas: You’re Doing It Wrong
In her second Heavybit Speaker Series presentation, Claire Hunsaker discusses her tried and true processes for building, testing, and improving personas. Follow her step by step process to determine who to focus on, who to ignore and who to cultivate.
The Fastest Path To An MQL
Watch Okta’s Claire Hunsaker as she discusses how you can build an early lead scoring system including identifying who you should ignore, who you should target and who you should cultivate.
The Evolution of a Marketing Team
Its hard to know when to hire a marketing team, what they should focus on, and how it fits with your strategy. Stormpath’s Claire Hunsaker walks through the evolution of a marketing team – who they are, what they should accomplish, and what they need – at each stage of growth from MVP to IPO.
