The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Advantages of Open Source Software for Devs and Companies
Advantages of Open Source Software for Devs and Companies Open-source software (OSS) advantages include lower starting costs,...
How Successful DevTool Companies Manage Content Strategies
During times when traditional sources of cash become limited, it’s important to focus your marketing efforts and budget on...
The Right Track Ep. #8, Defining the Data Scientist with Josh Wills of WeaveGrid
In episode 8 of The Right Track, Stef speaks with Josh Wills of WeaveGrid. They address common misconceptions about data and...
The Right Track Ep. #3, Data Custodianship with Nick Threapleton of Culture Amp
In episode 3 of The Right Track, Stef is joined by Nick Threapleton of Culture Amp. They discuss tactics for building data...
Take These Four Key Steps When Launching a Developer Relations Program
You’ve created a product you know developers will love. Heck – you’ve even done your segmentation, so you know which developer...
DevRel 101 A Getting Started Guide for Early Teams
Alyss Noland is Director, Product Marketing at GitHub, where she’s focused on open source community investment and helping...
Messaging to the User vs the Buyer: Is There A Difference?
Betty Junod is the Senior Director of Multi-Cloud Solutions at VMware, where she’s helping organizations along their journey to...
The Right Track Ep. #2, Data Literacy with Maura Church of Patreon
In episode 2 of The Right Track, Stef speaks with Maura Church of Patreon. They examine data literacy within orgs, the...
Dear Founders: Start with Messaging
A Messaging Framework and Template for Founders Building SaaS Brands Dear founders: This article is intended to help you clearly...
You’re Targeting Developers? So Is Everyone Else. Here’s How to Do Segmentation Better.
Caroline Lewko is an accomplished visionary and entrepreneur who has spent over two decades helping develop groundbreaking...
The Right Track Ep. #4, Data Stewardship with Claire Armstrong of Fender
In episode 4 of The Right Track, Stef speaks with Claire Armstrong of Fender. They unpack the digital products Claire’s overseen...
The Right Track Ep. #1, Trusting Data with John Cutler of Amplitude
In this debut episode of The Right Track, Stef Olafsdottir of Avo speaks with John Cutler of Amplitude. They discuss the growing...