The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
Browse
Advantages of Open Source Software for Devs and Companies
Advantages of Open Source Software for Devs and Companies Open-source software (OSS) advantages include lower starting costs,...
Thought Leadership for Technical Founders
Thought Leadership for Technical Founders Before starting Draft.dev, I led engineering teams at a couple of technology startups...
Deciding How and Where to Reach Developers
Year over year, the size of one’s tech stack increases; It’s said that enterprises use over a thousand developer applications in...
2021: Heavybit & DevTool Year in Review
Happy New Year and welcome back! Before we forge ahead with 2022 programming and content, we want to take some time to reflect on...
Take These Four Key Steps When Launching a Developer Relations Program
You’ve created a product you know developers will love. Heck – you’ve even done your segmentation, so you know which developer...
How Successful DevTool Companies Manage Content Strategies
During times when traditional sources of cash become limited, it’s important to focus your marketing efforts and budget on...
You’re Targeting Developers? So Is Everyone Else. Here’s How to Do Segmentation Better.
Caroline Lewko is an accomplished visionary and entrepreneur who has spent over two decades helping develop groundbreaking...
Messaging to the User vs the Buyer: Is There A Difference?
Betty Junod is the Senior Director of Multi-Cloud Solutions at VMware, where she’s helping organizations along their journey to...
Dear Founders: Start with Messaging
A Messaging Framework and Template for Founders Building SaaS Brands Dear founders: This article is intended to help you clearly...

Triads: Product Marketing, Engineering, Design
In this Heavybit Speaker Series, Karishma Irani shares her biggest takeaway from working with LaunchDarkly's Product Delivery...

Effective Developer Product Design w/ CNCF, Tailscale, Sanity, Hasura
In this DevGuild: Developer-First GTM panel, the founders of Hasura, Sanity, and Tailscale discuss developer discovery, where...
Three Tips for Simple, Strategic, & Tactical Startup Communication
Michal Habdank-Kolaczkowski is Founder of Rally Call, where he supports early-stage companies message and position their products...