The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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2022 Heavybit Year in Review
For many startups, 2022 was a tough year due to difficult market conditions, and 2023 may be challenging as well. To help you...
Take These Four Key Steps When Launching a Developer Relations Program
You’ve created a product you know developers will love. Heck – you’ve even done your segmentation, so you know which developer...
How Successful DevTool Companies Manage Content Strategies
During times when traditional sources of cash become limited, it’s important to focus your marketing efforts and budget on...
Use Free Tools to Market Your Developer Product
Adam DuVander is a developer, marketer, and founder of EveryDeveloper, where he helps great dev tool companies reach more of the...
Three Questions to Answer Before Announcing a New Feature
Announcing a new feature can be just as important to your company as a full-blown product launch. In this article, we’ll cover...
Dear Founders: Start with Messaging
A Messaging Framework and Template for Founders Building SaaS Brands Dear founders: This article is intended to help you clearly...

Triads: Product Marketing, Engineering, Design
In this Heavybit Speaker Series, Karishma Irani shares her biggest takeaway from working with LaunchDarkly's Product Delivery...

Scaling Engineering Management w/ Twilio, LaunchDarkly, Atlassian, Heroku
In this fireside chat, LaunchDarkly CTO John Kodumal and Twilio VP Platform Jesper Joergensen explore the realities of today’s...
Advantages of Open Source Software for Devs and Companies
Advantages of Open Source Software for Devs and Companies Open-source software (OSS) advantages include lower starting costs,...
How to Craft Your First Customer Case Study
So you have an early cohort of happy customers, and you’d like to share their successes with leads and prospects to help attract...
2021: Heavybit & DevTool Year in Review
Happy New Year and welcome back! Before we forge ahead with 2022 programming and content, we want to take some time to reflect on...
Why No One Reads Your Pitch or Blog Post: Newsworthiness 101
Bad PR pitches aren’t just ignored, on slow days they’re reprimanded alongside screeds from some of the best and brightest...