The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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A Startup Guide to Product Launches: Generate the Hype Your Product Deserves
Kiersten Gaffney has spent the last 20+ years generating revenue for B2B early-stage startups and public companies. She currently...
Shifting to Online Community: Q&A with HashiCorp, LaunchDarkly, and Moesif
During a recent Speaker Series on the future of DevRel, panelists from HashiCorp, LaunchDarkly, and Moesif discussed how DevRel...
Don’t Hard Sell, Build Goodwill: GitLab Comms Leader on Comms Strategy During COVID
At a time when the world is struggling to come to terms with the effects of COVID-19, there just isn’t a lot of patience for...
Community Co-Creation via Live Stream: Community Spotlight with Jason Lengstorf
Welcome to the Heavybit Community Spotlight Series, where we highlight the people that make up the Heavybit community, and the...
Aligning DevRel and Sales for Growth: Q&A Twilio CMO Sara Varni
During a recent Speaker Series, Twilio’s CMO Sara Varni discussed how closely aligning your Sales and DevRel teams can open the...
A Guide to Finding A Leadership Coach
Scaling your early-stage company is both an exciting and overwhelming journey. For many first-time founders, understanding how...
Selling During a Recession: Q&A with Bridget Gleason and Chris Grams
Tidelift’s sales and customer success leader Bridget Gleason and marketing exec Chris Grams recently shared their thoughts on...
How to Market Your User Stories
You’ve written a great case study for a happy user, and you’re ready to get it out into the world. Now what? Case studies and...
Roundup of Self-Serve GTM Resources
Blake Thorne is a Product Marketing Manager at Atlassian. He formerly was Head of Content at two startups. In this post Blake...
Doubling Down on Content: Q&A with Mitch Wainer
During a recent session on doubling down on your content marketing strategy, DigitalOcean founder and Clubhouse CMO Mitch Wainer,...
Content and SEO in the Early Days: A Founder’s Guide to Blogging
Does your company’s site have a blog yet? If so, what do people see when they visit? Nothing? A single blog post announcing that...
Why Developer Communities are Essential for DevTools Startup Growth
As end-users and increasingly purchasing decision-makers, developers are an important audience for DevTools software teams. In...