The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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OKRs for Startups: How to Set Effective OKRs for the First Time
Setting OKRs can help your team stay aligned and focused on common goals, especially as the organization grows. But formal goal...
Collaborating with Developer Relations Part 3: Product and DevRel
In part three of our series, we dig into opportunities for product and DevRel teams to work together. Check out Part 1 :DevRel...
Linkerd: A Case Study in Developer Tools Category Creation
For companies at the cutting edge of enterprise software development, category creation can be a necessary way to differentiate...
Build vs Buy Key Takeaways: Selling to Developers Who Don’t Want to Buy Your Product (Yet)
Selling to developers is a challenge. They’re notoriously opinionated about the software they use. They often have a preference...
What to Read Before 2020: The Best DevTools Content from the Heavybit Library
Whether you’ve got a long plane, train or car ride home for the holidays, or if you’re just ready to take a breather, the end of...
The Cybersecurity “EASY” Button: A Framework for Security Programs
As I stepped off the stage I was greeted by a few conference attendees. Some just wanted to convey they liked the talk, while...
Product-Led Growth, Selling to Developers & More: What We’re Reading in August
Every week we share devtools industry news, member company updates and interesting articles via DevTools Digest. Haven’t...
Building Blocks for a Developer Community, Part 3: Late-Stage, Scalable Growth Considerations
SJ Morris is an experienced community builder of 15 years, 8 of which were spent building inclusive developer communities for...
Developer Support Best Practices
What does it take to build and support developer communities? In this article, EVP of Product for Devada Jesse Davis shares...
The Founder’s Guide to First Sales Hires
Technical startups sometimes believe that they don’t (and won’t ever) need a sales team. But if your aspirations include selling...
First Large Deals: An Enterprise Sales Reading List
Somewhere along the way, scaling deal size becomes essential to growing your business. But few (if any) enterprise deals land in...
How to Optimize Pricing and Packaging with Feature Flags
One of the most important, but often most overlooked, parts of product-market balance is finding the appropriate pricing and...