The Heavybit Library

The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.

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Article

Why Do Developers (Actually) Hate Marketing?

So...How Do You Market a Product to a Developer? “Developers hate marketing” is a statement that’s become a truism – if not a...

Video

The Science of Content Marketing for Developers

Tyler is CEO of Codenvy, a developer product that connects developer workspaces to the continuous delivery pipeline with...

Article

Thought Leadership for Technical Founders

Thought Leadership for Technical Founders Before starting Draft.dev, I led engineering teams at a couple of technology startups...

Article

Heavybit Show & Tell: Marketing Referral Loops with Codenvy

In a recent Heavybit Show and Tell, Codenvy CEO Tyler Jewell discussed his marketing efforts and how after a dip in acquisition...