đș [Oct 28] GitBlame: Werewolf Happy Hour @GitHub Universe
How to evaluate, prioritize, and build partnerships at early-stage startups: from co-marketing to deep integrations. Covers partner strategy, ecosystem timing, and navigating the tension between partnership opportunity and startup focus. Drawn from practitioners at Stripe, Segment, Zapier, and others.
Business Development can be used as a growth lever at any stage of company. It can even help define your go-to-market strategy early on. Whether youâre looking to expand your distribution through existing platforms or build an ecosystem around your products, An Le offers lessons learned from building BD relationships for New Relic and Yammer. Sheâll also offer info on the tools and types of partnerships that drive your business objectives as your company evolves and grows.