The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Three Questions to Answer Before Announcing a New Feature
Announcing a new feature can be just as important to your company as a full-blown product launch. In this article, we’ll cover...
2021: Heavybit & DevTool Year in Review
Happy New Year and welcome back! Before we forge ahead with 2022 programming and content, we want to take some time to reflect on...
So You Want to Start A Show: Podcasting Best Practices
Editor’s Note: Over the last couple of years, podcasting has become a booming industry, and 2020’s shift from in-person...
When Will I Start to See Traffic? A Field Guide for Managing Expectations in Content Marketing
Erik Dietrich is a longtime software engineer and software blogger, who eventually combined those pursuits to start a business....
Dear Founders: Start with Messaging
A Messaging Framework and Template for Founders Building SaaS Brands Dear founders: This article is intended to help you clearly...
Predictable Pipeline Part 1: Funnel and Segmentation
Doug Johnson is Founder and Managing Director of ScaleUp, a firm that helps early-stage teams execute sales operations, produce...
The Do’s and Don’ts of Founder-led Sales
If you caught our recent Speaker Series panel on enterprise sales, you’ll have learned that almost every early-stage devtool...
Hiring Your First PMM & Doing More with Less: Q&A with Ryan Goldman
During a recent session on hiring your first Product Marketing Manager (PMM) & doing more with less, Pendo’s VP of Product...
How Successful DevTool Companies Manage Content Strategies
During times when traditional sources of cash become limited, it’s important to focus your marketing efforts and budget on...
Think like A Customer: Product Discovery Strategies with Datadog
In this Speaker Series, Datadog’s VP Product Design, Stephen Boak, outlines his approach to product discovery from early...
Empowering Your Team for Growth
Kiersten Gaffney has spent the last 20+ years, generating revenue for B2B early-stage startups and public companies. In the past,...
The Developer Content Mind Trick for Signature Content
Adam DuVander is a developer, marketer, and founder of EveryDeveloper. He helps great dev tool companies reach more of the right...