The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Dear Founders: Start with Messaging
A Messaging Framework and Template for Founders Building SaaS Brands Dear founders: This article is intended to help you clearly...
2021: Heavybit & DevTool Year in Review
Happy New Year and welcome back! Before we forge ahead with 2022 programming and content, we want to take some time to reflect on...
Predictable Pipeline Part 2: Metrics and the Stack
Doug Johnson is Founder and Managing Director of ScaleUp, a firm that helps early-stage teams execute sales operations, produce...
Jamstack Radio Ep. #79, Rethinking Your Stack with Mike Cavaliere of Echobind
In episode 79 of JAMstack Radio, Brian speaks with Mike Cavaliere of Echobind. They discuss how Echobind leverages Jamstack tools...
Thought Leadership for Technical Founders
Thought Leadership for Technical Founders Before starting Draft.dev, I led engineering teams at a couple of technology startups...
Predictable Pipeline Part 3: Messaging Strategy
Doug Johnson is Founder and Managing Director of ScaleUp, a firm that helps early-stage teams execute sales operations, produce...
Unintended Consequences Ep. #9, Auth*orization with Jeff Taylor of Okta
In episode 9 of Unintended Consequences, Heidi and Kim talk with Jeff Taylor, Senior Product Manager at Okta. They discuss...
Founder 101: (Almost) Everything You Need to Know About Cap Table Management
What is a Cap Table? A capitalization table — or “cap table” — is a spreadsheet or table that provides an in-depth view of a...
How Successful DevTool Companies Manage Content Strategies
During times when traditional sources of cash become limited, it’s important to focus your marketing efforts and budget on...
Messaging to the User vs the Buyer: Is There A Difference?
Betty Junod is the Senior Director of Multi-Cloud Solutions at VMware, where she’s helping organizations along their journey to...
Predictable Pipeline Part 1: Funnel and Segmentation
Doug Johnson is Founder and Managing Director of ScaleUp, a firm that helps early-stage teams execute sales operations, produce...
How To Kickstart a Successful Channel Sales Program
Micah Smurthwaite is Partner at Next47, where he focuses on sourcing and supporting investments in enterprise software,...