The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Roundup: HB Talks featuring Forbes’ 2020 Cloud 100
Earlier today, Forbes in partnership with Bessemer Venture Partners and Salesforce Ventures, announced its annual ranking of the...
The Developer Content Mind Trick for Signature Content
Adam DuVander is a developer, marketer, and founder of EveryDeveloper. He helps great dev tool companies reach more of the right...
Democratizing Data Science: Community Spotlight with Avo’s Stefania Olafsdottir
Welcome to the Heavybit Community Spotlight Series, where we highlight the people that make up the Heavybit community, and the...
How to Ghostbuild Your Way to A Lean Launch
Every startup team has limited resources. You have questions to answer and hypotheses to test before committing engineering...
Shifting to Online Community: Q&A with HashiCorp, LaunchDarkly, and Moesif
During a recent Speaker Series on the future of DevRel, panelists from HashiCorp, LaunchDarkly, and Moesif discussed how DevRel...
Negotiating Marketing Priorities at Early Stages: Community Spotlight on TruSTAR’s Lianna Catino
Welcome to the Heavybit Community Spotlight Series, where we highlight the people that make up the Heavybit community, and the...
Crafting Product Stories for Developer Audiences: Q&A with Connie Kwan
Last week, Connie Kwan shared how to understanding and adapting your product storytelling style can help you tell more impactful,...
Why Developer Communities are Essential for DevTools Startup Growth
As end-users and increasingly purchasing decision-makers, developers are an important audience for DevTools software teams. In...
Hiring Your First PMM & Doing More with Less: Q&A with Ryan Goldman
During a recent session on hiring your first Product Marketing Manager (PMM) & doing more with less, Pendo’s VP of Product...
Developer Cos are Still Hiring Marketers & Community Leads
Let’s get real. It’s brutal out there. With enterprise deals stalled, financings deferred, and revenue projections readjusted,...
How to Market Your User Stories
You’ve written a great case study for a happy user, and you’re ready to get it out into the world. Now what? Case studies and...
How to Create Buyer Personas Your Team Will Actually Use
Buyer personas are an essential building block for any marketing strategy. Coupled with strong messaging, they help the team...