Aligning DevRel and Sales for Growth\r\n
- Connecting DevRel & Sales: A Case Study
- Who Twilio Is & How We Got Here
- Twilio Was Built on Developer Love
- Bridging the Gap Between Developers and the Business
- 1. Finding a Unifying Metric
- Developer Community Leads vs. Enterprise Sales Leaders
- The Conjunction of Developer Signups
- 2. Identifying Pivotal Moments
- Breaking Down the Opportunity Journey Analysis
- Developer Sign Ups vs. Enterprise Projects
- Shortening the Fuse: Help, Don't Sell
- 3. Empowering and Training
- Superclass & Engage, Foundry Workshops and Enterprise Hackathons
- 4. Playing to Your Strengths
- Harnessing Your Team's Strengths Without Changing Them
- 5. Scale: Final Thoughts
- You Don't Need an Army
\r\n

",{"_104":4655,"_4634":4656,"_24":4636},{"_104":4653,"_4634":4654,"_24":4636},{"_104":4651,"_4634":4652,"_24":4636},"ZRx0k5n9T8mF","0bd159dd-9ac4-4e1b-ac11-7782fad8f1a9","KNGXHJRf7g8G","76e114e6-92da-44ed-955d-cd895f02a7b9","vOQoscVNZKWZ","blog-post-14881","items",[4713,4714,4715],"recent",[4661,4662,4663],{"_4664":4699,"_90":4700,"_4637":-5,"_4668":4701,"_48":4702,"_14":4703,"_4672":4673,"_60":4704,"_4675":4676},{"_4664":4685,"_90":4686,"_4637":-5,"_4668":4687,"_48":4688,"_14":4689,"_4672":4673,"_60":4690,"_4675":4676},{"_4664":4665,"_90":4666,"_4637":4667,"_4668":4669,"_48":4670,"_14":4671,"_4672":4673,"_60":4674,"_4675":4676},"content",[4677],17,"https://cdn.sanity.io/images/50q6fr1p/production/28801f05c737cc57c3c04d467a0a54838fc70ad0-1200x630.png","objectID","9d8377ac-25e6-47b7-8e40-22ee9a7cb43e","2026-08-27T16:38:00.000Z","understanding-code-by-treating-it-as-a-graph","templateType","default","Is the Key to Understanding Code Treating it as a Graph?","typeName","blogArticle",{"_104":4678,"_24":172,"_173":4679,"_175":4680,"_177":178},"d8cde6678d08",[4681],[],{"_104":4682,"_24":218,"_219":4683,"_221":4684},"27e674f3e7de",[],"Treating software as a graph may be the key to quickly understanding and maintaining software in the age of AI. 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We send the best strategies, tools, and industry updates directly to your inbox.","targetURL"]

Aligning DevRel and Sales for Growth with Twilio CMO Sara Varni

Speakers